Lenovo has launched its Yoga Aura Edition campaign, blending AI technology with India’s rich traditional art. The initiative brings together digital creators and artisans from regions like Odisha, Rajasthan, and Kashmir, aiming to preserve and reinterpret age-old crafts through modern technology.
In Odisha, motion designers collaborated with Pattachitra artists to transform mythological scroll paintings into immersive digital visuals using AI-assisted modeling and cinematic animation. Rajasthan saw AI artists animating Kaavad storytelling panels, while in Kashmir, traditional carpet motifs were digitized and brought to life through flowing animated designs.
Yoga Aura Edition laptops, equipped with AI-ready architecture and high-fidelity OLED displays, empower creators to sketch, model, texture, and animate in real time. Lenovo emphasizes that the campaign complements, rather than replaces, traditional art. By fusing heritage with innovation, the Yoga Aura Edition offers a platform to celebrate, preserve, and share India’s cultural legacy with modern audiences.
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